Salma Hayek Pinault, Olivia Dunne, Jordan Chiles and Lauren Chan Revealed as Sports Illustrated Swimsuit’s 2025 Cover Models

The 2025 Issue Celebrates 38 Powerful and Beautiful Women, Featuring Ilona Maher, Alix Earle, Camille Kostek, Suni Lee, Gabby Thomas, Roshumba Williams, and More

Available on Select Newsstands May 17 — Preorder the Issue Today!

NEW YORK--(BUSINESS WIRE)--Sports Illustrated Swimsuit today announced the release of its highly anticipated 2025 issue, featuring four groundbreaking covers. This year’s cover models include Salma Hayek Pinault, Jordan Chiles, Olivia Dunne and Lauren Chan. Hayek Pinault was photographed by Ruven Afanador; Chiles by Ben Horton; and Dunne and Chan by Ben Watts.

The 2025 issue showcases an elite lineup of internationally recognized figures — from A-list entertainers to world-class athletes and pop culture powerhouses — captured against breathtaking backdrops including the beaches of The Boca Raton, Bermuda, and Jamaica; the mountains of Saas-Fee and the beautiful city of Zurich, both in Switzerland; the streets of Fort Worth; and the hidden gem of Cuixmala in Mexico. Each image tells a story of strength, allure and undeniable presence.

The publication continues to set the standard as a cultural icon — celebrating beauty in all its forms by championing inclusivity and body positivity. This year’s issue features a dynamic cast of 38 influential women, ranging from returning favorites to bold new voices across sports, fashion, fitness and entertainment. Featured talent includes: Achieng Agutu, Ali Truwit, Alix Earle, Anna Hall, Brooks Nader, Cameron Brink, Camille Kostek, Caroline Marks, Christen Goff, Denise Bidot, Eileen Gu, Ellie Thumann, Elisha Herbert, Gabby Thomas, Hailey Van Lith, Hunter McGrady, Ilona Maher, Jasmine Sanders, Jena Sims, Jordan Chiles, Katie Austin, Lauren Chan, Olivia Dunne, Ming Lee Simmons, Nazanin Mandi, Nelly Korda, Nicole Williams English, Parris Goebel, Penny Lane, Phoenix Dawn Miranda, Rayna Vallandingham, Rayniah Jones, Renee Herbert, Roshumba Williams, Salma Hayek Pinault, Suni Lee, Toni Breidinger and XANDRA.

“Sports Illustrated Swimsuit has always been about more than swimsuits and stunning imagery,” said MJ Day, Editor in Chief of Sports Illustrated Swimsuit. “It’s about creating a platform to capture moments that define our times, celebrating people who are shaping culture, and showcasing beauty on a world stage.”

“Every single woman included this year brings with her a unique and powerful reason for being featured in the issue. Whether it’s about what she represents, the impact she’s making, or the change she’s driving in her own life and the world around her, these women show up with passion and purpose.”

“There’s Salma Hayek Pinault, a force of nature as an actor, director, producer, and champion for women. There’s Olivia Dunne, who has changed the game for athletes everywhere—one of the first to leverage the power of name, image, and likeness deals, she’s built a brand that is both financially successful and authentically her own. There’s Jordan Chiles, whose trademark is her resilience; she stands as a symbol of strength, showing us all that perseverance and joy can coexist in powerful ways. And there’s Lauren Chan, who is rewriting fashion’s narrative. She challenges the industry’s narrow standards, offering a new vision where all bodies and stories are celebrated.”

“These women, along with our 34 other incredible models, have joined forces to carry the SI Swimsuit torch for 2025.”

With its signature blend of glamour and gravitas, SI Swimsuit remains one of the most anticipated and talked-about media releases each year. The 2025 issue continues that tradition — merging high fashion, celebrity and global adventure into one unforgettable collection of images.

Accommodations for this year’s issue were provided by The Boca Raton (Florida), The Capra (Switzerland), Cambridge Beaches Resort & Spa (Bermuda), Round Hill Hotel & Villas and Breathless Montego Bay Resort & Spa (Jamaica), Cuixmala (Mexico) and The Crescent Hotel, Fort Worth (Texas).

“At SI Swimsuit, we’re redefining what it means to be a legacy brand in today’s media landscape,” said Hillary Drezner, General Manager of Sports Illustrated Swimsuit. “With the expansion into digital covers, year-round events, and dynamic partnerships with brands like Coppertone, MINI, and Batiste, we’re creating more meaningful, culturally relevant moments than ever before. These initiatives not only fortifies our engagement strategy but also amplifies the value proposition for brand partners seeking to connect with our expansive and dedicated audience, numbering in the millions.”

To celebrate the release, SI Swimsuit will be taking over New York City. From throwing the first pitch at a Mets game to lighting the Empire State Building and hosting a star-studded red carpet event, the festivities will highlight the issue’s impact. Additionally, SI Swimsuit will debut The Social Club — a members-only, pop-up experience featuring live shows with Not Skinny But Not Fat hosted by Amanda Hirsch and She's So Lucky hosted by Les Alfred from Dear Media and a live show with SI Swimsuit talent hosted by Kaitlyn Bristowe, celeb-led workouts with Rumble, SOTO Method and Sculpt with Katie Austin, private styling sessions with the SI Swimsuit team, immersive beauty lounges featuring Attain Med Spa and Kellie Anne Sewell, and limited-edition merchandise. Official partners of SI Swimsuit launch week including Coppertone, MINI and Batiste in addition to Abbode, Anastasia Beverly Hills, Dolce Glow, Ellis Brooklyn, Electric Picks, Get Quickies, Roxy, Top Tier Travel and SipMargs, Slip and Summer Fridays who will be on hand with exclusive experiences and giveaways. Click here for more information and to purchase tickets.

The Sports Illustrated Swimsuit 2025 issue is available across digital platforms and the print issue will be on select newsstands starting May 17, 2025. Exclusive video content, behind-the-scenes footage and extended interviews can be found at swimsuit.si.com.

ABOUT THE SPORTS ILLUSTRATED SWIMSUIT ISSUE
The Sports Illustrated Swimsuit issue is one of the most recognizable and influential symbols of pop culture. Featuring talent from around the world, the issue has become a revered launching pad for successful careers in media, fashion, business, TV and film. The iconic and innovative institution continues to set the cultural tone and evoke discussion about what defines beauty on a global scale. Sports Illustrated Swimsuit has become a lifestyle platform that champions body confidence and self-expression, and connects with diverse audiences through digital content and signature experiences that nurture the body, soul and spirit. Sports Illustrated Swimsuit remains steadfast in its goal of providing an inspirational media platform for individuals where they can connect, explore and engage with 24/7 content that speaks to wellness, travel, style and beauty.

For more information, visit swimsuit.si.com.

Follow Sports Illustrated Swimsuit on Instagram, TikTok and Facebook

ABOUT MINUTE MEDIA
Minute Media is a global technology and content company specializing in sports and culture. Minute Media's proprietary tech platform enables the creation, distribution and monetization of digital content experiences. They own and operate leading sports content brands, including The Players' Tribune, FanSided, and 90min, and serve as the publisher of Sports Illustrated and Sports Illustrated Swimsuit across digital and print platforms. Minute Media also provides sports highlight rights through their technology acquisition of STN Video. The company reaches 200M monthly users, powering 1,500+ content creators and 400+ distribution partners across 14 global markets in 10 languages. They also reach a robust print subscriber base through the publication of Sports Illustrated, Sports Illustrated Swim and Sports Illustrated Kids magazines. Minute Media has offices in New York, London, Tel-Aviv, São Paulo and APAC.

For more information, visit www.MinuteMedia.com.

COVER PHOTO RESTRICTIONS
USA and CANADA usage only for the promotion of the 2025 Sports Illustrated Swimsuit Issue.
Credit: Ben Watts /SPORTS ILLUSTRATED.

Caption must include the words "on newsstands beginning May 17” (or “on newsstands now” after that date). Mandatory link back to swimsuit.si.com with all use. Watermark must be shown in its entirety and visible at all times (Including social media use)

ALL INTERNATIONAL VIDEO AND PHOTO USE MUST BE CLEARED THROUGH SI CONTENT MANAGEMENT: [e-mail]

FOR USE

Broadcast Restrictions:
- BROLL is for broadcast use only and cannot be used online. You may find embeddable video for online use at swimsuit.si.com.
- One-time broadcast-use only.
- All online video must be embedded from SI’s player.
- SI logo must be clearly visible.
- Mandatory credit: SPORTS ILLUSTRATED must be visible on-screen for the duration the video is shown.
- Must verbally or on-screen state: “See more at swimsuit.si.com. The issue is on newsstands, May 17.”
- All international video use must be cleared through SI Content Management: [e-mail]

Print Restrictions:
- One-time print use only – ends June 15, 2025
- No more than two photos may be used in addition to the cover(s).
- SI logo watermark must be clearly visible.
- Mandatory photo credit: Ben Watts /SPORTS ILLUSTRATED
- Caption must include “See more at swimsuit.si.com. The issue is on newsstands beginning May 17” (or “on newsstands now” after that date)
- All international photo use must be cleared through SI Content Management: [e-mail]

Online Restrictions:
- Usage ends June 15, 2025
- SI logo watermark must be clearly visible.
- No more than two photos may be used in addition to the cover.
- Mandatory photo credit: Ben Watts /SPORTS ILLUSTRATED.
- Caption must include “On newsstands May 17” (or “on newsstands now” after that date)
- Mandatory link back to swimsuit.si.com.
- All international photo use must be cleared through SI Content Management: [e-mail]

Social Media Restrictions:
- Must include hashtag: #SISwim25 .
- Caption must include “On newsstands May 17”
- No more than two photos may be used in addition to the cover.
- Watermark must be visible and shown in its entirety
- Must tag Sports Illustrated Swimsuit’s handle:
- Twitter: @SI_Swimsuit
- Instagram: @si_swimsuit
- Facebook: Sports Illustrated Swimsuit

COVER PHOTO CREDITS
Salma Hayek Pinault: Ruven Afanador/Sports Illustrated
Olivia Dunne: Ben Watts/Sports Illustrated
Lauren Chan: Ben Watts/Sports Illustrated
Jordan Chiles: Ben Horton/Sports Illustrated

COVER FASHION CREDITS
Salma Hayek Pinault
Swimsuit by Johanna Ortiz
Necklace and body chain by Jacquie Aiche

Lauren Chan
Swimsuit by Cult Gaia
Bracelets by Alexis Bittar

Jordan Chiles
Swimsuit by Bad N Bare

Olivia Dunne
Swimsuit by Reina Olga

Anything used online must link back to: swimsuit.si.com