KANE Footwear Announces the Yeti as its Newest Athlete and Ambassador

The Yeti is partnering with KANE Footwear on the Revive AC, the toughest recovery shoe for all environments

WESTPORT, Conn.--(BUSINESS WIRE)--KANE Footwear, a leader in the active recovery footwear industry, today announced its official partnership with Yeti Boo as an addition to the KANE Athlete roster, which includes ultra marathoner and Jelly Roll’s running coach, Matt Johnson, Peloton instructor and animal rights activist, Olivia Amato and more. This partnership is a result of substantial testing and organic interest from the Yeti in the KANE Revive AC, the world’s toughest recovery shoe.

KANE Footwear created a custom size 43 Revive AC for extensive Yeti wear testing in an undisclosed location. The testing included wandering for days, running from hikers, snowball fights, and sleeping in below-freezing temperatures.

'I've really put the Revive AC to the test," says Yeti Boo. “As an all-conditions athlete, it doesn’t matter if there are blizzards, ice storms, or avalanches – recovery remains my priority so I can stay jacked. No other recovery shoe is built for the snow, sleet, rain, mud, and cold while keeping me comfortable all-day as I explore the woods for hundreds of miles.”

The Yeti-approved KANE Revive AC is designed on the foundation of the crowd favorite KANE Revive, with enhanced all-conditions features, including:

• A rubberized outsole provides superior traction, with 2.65mm treads for traversing icy, mountainous terrain.
• A sewn-in neoprene collar that locks in warmth while shielding against the elements, including snowballs.
• Nylon grosgrain tabs at the front and back for easy on-and-off wear, featuring reflective detailing on the front tab that will make passerbys say, “Did you just see that?”
• A debossed hole pattern on the upper to promote breathability and ensure a dry environment to protect fur from getting wet.
• Raised footbed nodes to activate blood flow and pressure points allowing even the biggest feet and legs to recover.
• Lightweight slip-on design that comfortably captures heel, arch and instep for all-day outdoor support.

“At KANE Footwear, we believe recovery should never be limited by weather,” says John Gagliardi, Founder and CEO of KANE Footwear. “KANE is the first to bring recovery footwear to those in cold, wet environments, and we will continue innovating the recovery footwear industry to make recovery accessible for all.”

The world’s toughest recovery shoe is available for purchase at kanefootwear.com and retails for $120. To stay up-to-date on Yeti Boo’s KANE Footwear journey, follow KANE Footwear @kanefootwear and Yeti Boo @yeti.vlogs on social media.

About KANE Footwear

KANE is a footwear brand dedicated to the recovery of the body and planet. Implementing expert-driven design, biobased manufacturing, and modern aesthetics, KANE is creating active recovery footwear for mindful movers. The KANE Footwear Collection, designed in collaboration with board-certified foot and ankle surgeon Dr. Daniel Geller, are the first shoes designed specifically for active recovery. The KANE Revive and Revive AC are made with bio-based RestoreFoam™, created from Brazilian sugarcane, and integrate principles of active recovery to renew the body through stimulation, circulation and blood flow. KANE is a Certified B Corporation and a proud member of 1% for the Planet. KANE was founded by former pro athlete, John Gagliardi, who was inspired to create a performance EVA product that professional athletes and active people can use year-round. KANE was founded in 2021 and is headquartered in Westport, CT. You can learn more at www.kanefootwear.com.

KANE Revive AC Imagery: HERE
KANE x Yeti Boo Imagery: HERE