sg360° Names New Chief Marketing Officer to Spearhead Company Growth
sg360° Names New Chief Marketing Officer to Spearhead Company Growth
Recent leadership changes emphasize sg360°’s commitment to performance and improvement
WHEELING, Ill.--(BUSINESS WIRE)--sg360°, one of the largest omnichannel marketing providers in North America, has named Tedd Aurelius Chief Marketing Officer (CMO). Previously holding the title of Executive Vice President of Marketing & Strategic Services, Aurelius brings more than 30 years of experience in cross-channel marketing, strategic initiatives, advertising, and relationship building to the C-level team at sg360°.
This promotion is humbling to say the least, as it’s really more of a testament to the dedication and passion of the outstanding team I’m fortunate to work with every day.
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Tedd has an astonishing ability to combine his strategic vision with the creative expertise necessary to drive campaign results. In his new role, Aurelius will ensure the effective and consistent communication of sg360°’s unique mission, vision, and strengths as an organization. He will work closely with the company’s new Chief Commercial Officer, Erik Haugen, to shape sg360º's brand and more importantly, help their clients improve the performance of their marketing campaigns.
“This promotion is humbling to say the least, as it’s really more of a testament to the dedication and passion of the outstanding team I’m fortunate to work with every day. Their drive is what fuels the success for our clients’ campaigns,” said Aurelius.
Prior to joining sg360º in 2022, Aurelius held a variety of sales and marketing management positions, including Senior Vice President at The Martin Agency, Head of Marketing and Advertising at CapCenter, and Head of Marketing at IWCO Direct. Over the years, Tedd has won numerous accolades, including ECHO Awards, EFFIEs and Caples for brands such as UPS, Pizza Hut, and United Health Group, not to mention his coveted EMMY for CapCenter.
sg360º’s roots in direct marketing trace back to the 1950s, when they began printing direct response catalogs—the original direct marketing channel. In the 1990s, they expanded into direct mail and full-scale direct marketing, building on decades of expertise. As the digital space evolved, they applied their direct marketing knowledge to new digital channels, honing their skills and innovating ways to reach audiences at moments that matter. Today, sg360º is a recognized leader in direct marketing and delivering 1:1 connections that produce results.
Learn more about sg360.com.
About sg360°
sg360° partners with Fortune 1000 brands to pursue unmatched direct marketing performance. We leave no stone unturned in our efforts to drive smarter targeting, stronger messaging and improved ROI. Everything we do - audience analytics, strategic planning, creative development, production and distribution - we do in the pursuit of performance.
Contacts
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