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Emplifi Releases Top 6 Predictions for 2026, Forecasts AI Agents Will Transform Social Media Workflows and Minimize Burnout

NEW YORK--(BUSINESS WIRE)--Emplifi, a leading social media marketing platform, today released its top six predictions for the upcoming year, revealing the social media marketing, customer care, and commerce trends that will shape brand strategies in 2026. Emplifi’s predictions are based on social media performance data and insights from the tens of thousands of global brands that use the social media platform to power their social media marketing, customer care, and commerce goals. While offeri...
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ESSENCE Launches ‘WeLoveUs.shop Powered by ESSENCE,’ a Community Commerce Platform Built to Answer One of the Toughest Labor and Economic Markets In Decades

NEW YORK--(BUSINESS WIRE)--ESSENCE Communications Inc. proudly launched WeLoveUs.shop powered by ESSENCE, a community commerce platform built to support Black women-led and culturally rooted brands with stronger cash flow, consistent visibility, and direct access to consumers during the holiday season and beyond. With the debut of a new, curated digital retail destination, featuring a mix of emerging and beloved Black-owned brands across beauty, wellness, home, lifestyle, and gifting – all vett...
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Red House Named a Chief Marketer 2026 Agency of the Year

ATLANTA--(BUSINESS WIRE)--Red House, an award-winning B2B marketing firm now in its 24th year, has been named a 2026 Agency of the Year by Chief Marketer, the leading information resource for Fortune 1000 marketers. The recognition reflects Chief Marketer’s mission of recognizing the firms driving measurable impact, elevating brand storytelling, and shaping the future of marketing. As part of its coveted Agencies of the Year program, Chief Marketer spotlights the industry’s most visionary and h...
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ChatB2B Launches: A New Podcast Helping Marketers Find Their Advantage in the AI Era

TORONTO--(BUSINESS WIRE)--What happens when AI changes not just how we market, but how our organizations make decisions? That’s the question at the center of ChatB2B, a new weekly podcast for B2B marketers who want clearer answers, and a stronger point of view, as the industry moves through one of its most transformative chapters. Hosted by Andrew Au, a technology expert and Co-CEO of Intercept who has been featured in Forbes, Bloomberg, BNN, and Business Insider, ChatB2B brings practical conve...
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Clutch Report: Brands Are Losing Consumer Trust Fast as 97% Demand Authenticity

WASHINGTON--(BUSINESS WIRE)--Clutch today released new research showing that authenticity is a major factor in whether consumers support a brand. Ninety-seven percent say it influences their decisions, and many can quickly spot when a brand is “performing.” “Consumers instantly recognize the difference between genuine behavior and surface-level authenticity,” said Jeanette Godreau, Clutch analyst. “In an AI-heavy landscape, clarity, consistency, and real human presence are what build trust.” Th...
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Rithum Named a 2025 6sense Breakthrough Award Winner

LAS VEGAS--(BUSINESS WIRE)--Rithum wins 2025 6sense “Fastest Time to Value” award, transforming the platform in 90 days to drive 58% of Q2 opportunities and boost sales adoption....
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USA TODAY Co. to Present at the UBS Global Media and Communications Conference

NEW YORK, NY--(BUSINESS WIRE)--USA TODAY Co., Inc. (“USA TODAY Co.”, “we”, “our”, or the “Company”) (NYSE: TDAY) today announced that its Chairman and Chief Executive Officer, Michael Reed, and its Chief Financial Officer, Trisha Gosser, will participate at the following conference: UBS Global Media and Communications Conference Tuesday, December 9, 2025 9:45 a.m. ET / 6:45 a.m. PT New York, New York The video webcast of the conference will be accessible through the Investor Relations section o...
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National CineMedia and TransUnion Partner to Bring Cinema into Cross-Channel Attribution

NEW YORK--(BUSINESS WIRE)--National CineMedia (NASDAQ: NCMI) (“NCM”), the largest cinema advertising platform in the US, today announced a partnership with TransUnion (NYSE: TRU), a global information and insights company, to integrate NCM’s theatrical exposure data into TransUnion’s cross platform attribution, a full-funnel attribution model also known as multi-touch attribution. This collaboration gives advertisers an unprecedented, data-driven view into how cinema advertisements contribute t...
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Fairgen lance Fairgen Check, le dernier rempart qualité pour les données de sondages

TEL AVIV, Israel--(BUSINESS WIRE)--Fairgen, la société spécialisée en technologies pour le secteur des études et sondages, utilisée par des organisations comme Ifop, Big Village, Cint, YouGov, L'Oréal et T-Mobile, annonce le lancement de Fairgen Check, un nouveau système d'assurance qualité qui aide les équipes insights à préserver l'intégrité de leurs données face à l'accélération des fraudes et des réponses de faible qualité. Développé pour les instituts de sondages, Fairgen Check fonctionne...
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Fairgen Launches Fairgen Check, a Last-Line Quality Firewall for Research Data

TEL AVIV, Israel--(BUSINESS WIRE)--Fairgen launches Fairgen Check, an AI-powered quality firewall for research data that detects survey fraud and automates post-collection review....