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Pattern Announces Pricing of Secondary Offering of Series A Common Stock
LEHI, Utah--(BUSINESS WIRE)--Pattern Group Inc. (Nasdaq: PTRN) (“Pattern”), a leader in accelerating brands on global ecommerce marketplaces leveraging proprietary technology and AI, today announced the pricing of a public offering of 8,000,000 shares of Series A common stock by an entity affiliated with Knox Lane LP, a pre-IPO stockholder of Pattern (the “Selling Stockholder”), at a public offering price of $19.00 per share. The Selling Stockholder granted the underwriters a 30-day option to p...
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Zapier Survey Finds 92% of Sales Teams Drop Qualified Leads Every Month as Tools Outpace Workflows
SAN FRANCISCO--(BUSINESS WIRE)--Zapier, the AI orchestration platform, today released findings from its Dropped Leads survey of more than 400 U.S. B2B sales and marketing managers. The research points to a problem most teams feel but rarely measure. 92% of managers say qualified leads slip every month, not for lack of tools but because those tools don’t talk to each other. Most teams have assembled real tech stacks (a CRM, follow-up sequences, increasingly AI agents) without building a workflow...
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Adobe & LinkedIn Launch Global AI Skills Initiative for Marketing Professionals
SAN JOSE, Calif.--(BUSINESS WIRE)--Adobe (Nasdaq:ADBE) — the global technology leader that unleashes creativity, productivity and customer experiences through innovative tools and platforms — and LinkedIn — the world’s largest professional networking platform — today announced AI Essentials for Marketers, a joint global initiative designed to help marketing professionals develop the AI skills that matter most to their roles, so they can be equipped to lead their organizations in the AI era. Cre...
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Eddie AI Integrates with Iconik to Bring Agentic AI-Supported Video Editing Into Media Asset Management Workflows
SAN FRANCISCO--(BUSINESS WIRE)--Eddie AI, the agentic AI video editing assistant for professional video teams, today announced a new integration with Iconik, the creative operations and media asset management platform from Backlight. The integration helps creative teams move faster from managed media to editable story. With Iconik as the source of truth for assets and Eddie AI as the assistant editor, teams can bring selected Iconik assets and connected proxies into Eddie, generate smarter logs...
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NIQ与Unlimitail携手提供下一代跨零售商以及国家区域的全渠道零售媒体洞察与计量方案
芝加哥和巴黎--(BUSINESS WIRE)--(美国商业资讯)-- 全球的零售媒体投资正在加速,67%的首席营销官(CMO)计划在2026年增加零售媒体网络(RMN)支出。但仅57%的首席营销官认为如今的RMN提供了充分的计量和归因功能,强调在跨零售商和市场证明真实业务影响力方面存在关键的缺口。* 今天,领先的消费者情报公司NIQ(纽约证券交易所代码:NIQ)与领先的零售媒体网络Unlimitail宣布达成战略合作,通过先进的计量、消费者洞察、可互操作的数据基础设施和人工智能(AI)支持的分析,来帮助品牌和零售商实现新时代的零售媒体考核。 本次合作将Unlimitail涵盖21个国家和地区、35家零售公司、120多个零售网站以及超过2.5亿忠诚会员卡持卡人的广泛零售媒体网络,与NIQ行业领先的计量、分析和消费者情报能力相结合。这两家公司将强强联合,帮助广告主更好地利用活动指标,来理解零售媒体投资的真实业务影响力,同时解锁更深入的消费者和品类洞察,跨零售商、市场和渠道一致地衡量业绩表现。 随着商务与媒体的持续融合,品牌面临越来越大的压力,需要连接分散的数据来源、证明投资回报、了解每份...
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Samenvatting: NIQ en Unlimitail bundelen hun krachten voor de volgende generatie omnichannel retailmedia-inzichten en -metingen voor retailers en landen.
CHICAGO & PARIJS--(BUSINESS WIRE)--De investeringen in retailmedia nemen wereldwijd toe. 67% van de CMO's is van plan om in 2026 meer uit te geven aan retailmedianetwerken (RMN's). Slechts 53% is echter van mening dat de huidige RMN's voldoende meet- en attributiemogelijkheden bieden, wat wijst op een cruciale lacune in het aantonen van de werkelijke impact op de bedrijfsactiviteiten bij retailers en in markten.* Vandaag hebben NIQ (NYSE: NIQ), een toonaangevend bedrijf in consumenteninzichten,...
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NIQ y Unlimitail colaboran para ofrecer la próxima generación de análisis y medición de medios de minoristas omnicanal para minoristas y países
CHICAGO Y PARÍS--(BUSINESS WIRE)--La inversión en medios de minoristas se está acelerando a nivel mundial, y el 67 % de los directores de marketing (CMO) prevé aumentar el gasto en redes de medios minoristas (RMN) en 2026. Sin embargo, solo el 53 % cree que las RMN actuales ofrecen capacidades adecuadas de medición y atribución, lo que pone de manifiesto una brecha crítica a la hora de demostrar el verdadero impacto comercial en los diferentes minoristas y mercados.* Hoy, NIQ (NYSE: NIQ), una e...
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NIQ und Unlimitail entwickeln gemeinsam die nächste Generation von Statistiken und Messungen für Omnichannel Retail Media, die global Einzelhändler und Länder abdecken
CHICAGO & PARIS--(BUSINESS WIRE)--Die Investitionen in Retail Media nehmen weltweit zu: 67 % der CMOs planen, ihre Ausgaben für Retail-Media-Netzwerke (RMNs) im Jahr 2026 zu erhöhen. Dennoch sind nur 53 % der Meinung, dass die heutigen RMNs ausreichende Mess- und Attributionsfunktionen bieten. Das zeigt eine kritische Lücke im Hinblick auf den Nachweis der tatsächlichen Wirkung auf den geschäftlichen Erfolg über verschiedene Einzelhändler und Märkte hinweg.* Heute gaben NIQ (NYSE: NIQ), ein füh...
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NIQ and Unlimitail Collaborate to Deliver the Next Generation of Omnichannel Retail Media Insights & Measurement Across Retailers and Countries
CHICAGO & PARIS--(BUSINESS WIRE)--Retail media investment is accelerating globally, with 67% of CMOs planning to increase spending on retail media networks (RMNs) in 2026. Yet only 53% believe today's RMNs provide adequate measurement and attribution capabilities, highlighting a critical gap in proving true business impact across retailers and markets.* Today, NIQ (NYSE: NIQ), a leading consumer intelligence company, and Unlimitail, a leading retail media network, announced a strategic collabor...
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NIQ e Unlimitail cooperam para oferecer a próxima geração de informações e mensurações de mídia omnichannel ao varejo em diversos varejistas e países
CHICAGO E PARIS--(BUSINESS WIRE)--O investimento em mídia no varejo vem acelerando a nível mundial, com 67% dos diretores de marketing planejando aumentar gastos com redes de mídia no varejo (RMNs) em 2026. Contudo, apenas 53% acreditam que as RMNs atuais oferecem recursos adequados de mensuração e atribuição, o que destaca uma lacuna crítica em comprovar o verdadeiro impacto nos negócios em diferentes varejistas e mercados.* Hoje, a NIQ (NYSE: NIQ), empresa líder em inteligência de consumo, e...