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Digital Marketing
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USA TODAY Co. and Lee Enterprises Realign Local Newspaper Portfolios

NEW YORK, NY--(BUSINESS WIRE)--USA TODAY Co., Inc. (NYSE: TDAY) and Lee Enterprises, Incorporated (NASDAQ: LEE) announced today strategic agreements that signal an exciting next chapter for both organizations, effective immediately. The agreements conclude TNI Partners, the joint venture involving the Arizona Daily Star, where Lee Enterprises led the Arizona Daily Star’s newsroom, production and related technology operations, while USA TODAY Co. managed advertising and sales, accounting and fina...
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HardScope Launches Media Company and Studio Built Around Creator-Led IP

LOS ANGELES--(BUSINESS WIRE)--HardScope today announced its launch as a media company built around creator-led IP with an in-house studio that develops, produces, and distributes its original programming. Built for a generation that grew up on the internet, HardScope's slate spans different topics, formats, and creators that collectively make up the interests of modern youth culture. The company’s channel goes live Wednesday, September 30 on YouTube with a first slate built in partnership with...
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Adobe and the National Hockey League Partner to Deliver AI-Powered Fan Experiences Globally

SAN JOSE, Calif. & NEW YORK--(BUSINESS WIRE)--Adobe (Nasdaq: ADBE) — the global technology leader that unleashes creativity, productivity and customer experiences through innovative tools and platforms — and the National Hockey League (NHL) have announced a partnership to transform fan experiences with AI. As the NHL gets ready to drop the puck on the 2026-27 regular season, Adobe becomes an Official Creative, Marketing and AI Partner of the NHL. Adobe will provide AI technology to help power h...
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Adobe: U.S. Holiday Shopping Season to Hit Record $275.1 Billion Online, Rising 6.7% YoY

SAN JOSE, Calif.--(BUSINESS WIRE)--Adobe (Nasdaq: ADBE) released today its online shopping forecast for the 2026 holiday season, covering the period from Nov. 1 to Dec. 31, 2026. Based on Adobe Analytics data, the analysis provides the most comprehensive view into U.S. e-commerce by analyzing direct transactions online. Adobe’s forecast is based on over 1 trillion visits to U.S. retail sites, 100 million SKUs and 18 product categories—more than any other technology company or research organizat...
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DOCOMO Develops AI Technology for Highly Accurate Predictions with Limited Historical Data

TOKYO--(BUSINESS WIRE)--NTT DOCOMO, INC. announced today the development of a new AI technology, the Dual-view Adaptive Retrieval-augmented Tweedie model, that enables highly accurate predictions even when only limited historical data is available. The model solves the “cold-start problem,” which occurs when AI cannot make reliable predictions or recommendations due to insufficient historical data—for example, when a new service is launched. DOCOMO expects the model to have potential applicatio...
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LTK Reimagines Shopping Discovery, Bringing AI and Real Creator Recommendations Together in One Experience

DALLAS--(BUSINESS WIRE)--LTK, the pioneer of Creator Commerce™, today announced a major evolution of its shopping discovery with the launch of the new Search tab in the LTK app, bringing together interest-based discovery, AI-powered search and conversational shopping in one connected experience. Now available in the LTK app, the new Search tab makes it simpler and more intuitive for consumers to find inspiration, discover creators and shop real recommendations. With search already the second mo...
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Ibotta Appoints Tony Weisman to Board of Directors

DENVER--(BUSINESS WIRE)--Ibotta, Inc. (NYSE: IBTA), North America’s leading digital promotions network, today announced the appointment of Tony Weisman to its Board of Directors. Weisman brings more than 30 years of experience stewarding the world's biggest brands across go-to-market, digital transformation, and AI marketing implementation. As Chief Marketing Officer of Dunkin' U.S., he rebranded Dunkin' after 68 years as Dunkin' Donuts and transformed the brand's digital marketing and loyalty...
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Braze Named a Leader in 2026 Gartner® Magic Quadrant™ for Multichannel Marketing Hubs for Fourth Consecutive Year

NEW YORK--(BUSINESS WIRE)--Braze (Nasdaq: BRZE), the leading customer engagement platform that empowers brands to Be Absolutely Engaging™, today announced that it has been named a Leader in the 2026 Gartner® Magic Quadrant™ for Multichannel Marketing Hubs for the fourth consecutive year. Braze was positioned highest among multiple evaluated vendors in Ability to Execute and furthest in Completeness of Vision.Braze was also ranked first in both the Multichannel Engagement and Omnichannel Workflow...
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Radian Extends Its Merchandising Planning and Analytics Capabilities with Hybrid AI

FRANKLIN, Tenn.--(BUSINESS WIRE)--Radian, the pioneer of retail Hybrid Intelligence™, today announced a major expansion of its Merchandising Planning Suite, which will deliver integrated capabilities across assortment, base price, promotion, shopper marketing, and space management on a single platform. The release introduces new AI-enabled tools built on Radian's distinctive hybrid approach, which combines decades of retail merchandising experience with advanced analytics and machine intelligenc...
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Iterable Gives Marketing Tech a Memory, Connecting Every Customer Interaction to the Next

SAN FRANCISCO--(BUSINESS WIRE)--Iterable Fall Product Release Gives Marketing Tech a Memory, Connecting Every Customer Interaction to the Next...