DDC Enterprise Limited Reports Record-High Earnings and Publishes Shareholder Letter from Founder, Chairwoman, and CEO Norma Chu

NEW YORK--(BUSINESS WIRE)--DDC Enterprise Limited (NYSE: DDC) (“DDC or the “Company”) Today Announced Transformational Results, Record-High Earnings for 1H25, Surpasses 1,000 BTC Treasury Milestone, and Outlines Vision for Bitcoin as a Core Strategic Asset.

Dear Valued Shareholders,

Today marks a transformational moment for DDC. We reported record-high earnings—a direct result of our disciplined execution across both our established food business and our rapidly expanding Bitcoin treasury strategy. In less than 120 days, we have accumulated 1,008 BTC, demonstrating our commitment to innovation and long-term value creation.

This achievement is not accidental. It is the product of a clear vision and a deliberate strategy to position DDC at the forefront of corporate Bitcoin adoption. We believe Bitcoin is the most compelling store of value in a world of persistent monetary expansion and fiat devaluation.

The Three Pillars of Our Bitcoin Conviction

Our approach is built on three core beliefs:

1. Mindset as Our Foundation: Bitcoin is inevitable. It is the apex asset class for the digital age. We are not speculators; we are long-term holders building a fortress balance sheet to defend against inflation and create sustainable, generational value for our shareholders.
2. The Rapidly Evolving Ecosystem: The Bitcoin landscape is transforming at an unprecedented pace. The launch of spot Bitcoin ETFs by institutions like BlackRock has created a durable, regulated demand channel. Supportive regulatory shifts are catalyzing adoption across major corporate and national balance sheets worldwide. The infrastructure for institutional ownership is now firmly in place.
3. Building Beyond the Cycle: Instead of debating historical cycles, we are focused on maximizing the utility of our growing Bitcoin treasury. Our vision extends beyond accumulation to building profitable, Bitcoin-native businesses including Bitcoin-backed and share-based M&A transactions. Our treasury is not just an asset; it is the foundation for our future growth engine.

Why Bitcoin? A Macro Perspective

For decades, we have witnessed the relentless devaluation of fiat currencies. Central banks continue to print money, eroding purchasing power and punishing savers. Against this backdrop, Bitcoin emerges as a beacon of scarcity and sovereignty. With a fixed supply of 21 million coins, it is the only asset in the world that is truly finite—digital gold for the digital age.

Yet, Bitcoin remains strikingly small compared to other major asset classes. Consider:

• Global equities: ∼$126.7 trillion
• Global debt: ∼$318.4 trillion
• Real estate: ~$379.7 trillion
• Gold: ∼$24.1 trillion
• Bitcoin: ∼$2.4 trillion

This disparity underscores the immense potential for appreciation. Even a modest reallocation of global capital into Bitcoin can lead to exponential growth. We are still early.

Volatility and the Institutional Inflection Point

We acknowledge Bitcoin’s volatility—it has been both a feature and a challenge. However, the landscape has fundamentally shifted. The launch of spot Bitcoin ETFs in early 2024 marked the beginning of mainstream institutional adoption. This is not a fleeting trend; it is the start of a structural change that we believe will reduce volatility over time as more stable, long-term capital enters the space.

At DDC, we have built our treasury strategy with this volatility in mind. We do not focus on short-term price movements. We do not try to time the market. Instead, we accumulate with discipline, confident that over the long term, Bitcoin will significantly appreciate and outperform traditional asset classes.

Bitcoin as a Multi-Dimensional Tool

Bitcoin is far more than just an investment on our balance sheet. It serves multiple strategic purposes for DDC:

• A Reserve: Protecting our corporate value against fiat devaluation and inflation.
• Capital: Positioned for long-term appreciation.
• Collateral: A programmable, 24/7 liquid asset we can borrow against to fund growth without dilution.
• Yield: Generating passive income through institutional-grade yield products.
• Culture: Aligning with our Gen Z consumer base that values innovation, transparency, and technological empowerment.

This multi-faceted utility makes Bitcoin an active and dynamic tool—not a trophy. It is integral to our mission of enhancing shareholder value through innovation and foresight.

The Virtuous Cycle Has Begun

We are witnessing a powerful virtuous cycle: as more companies adopt Bitcoin as a treasury asset, the ecosystem grows stronger—better custody solutions, more yield products, clearer regulation, and deeper liquidity. This, in turn, attracts more participants. DDC is proud to be at the forefront of this movement, especially as a U.S.-listed company with deep roots in Asia.

Looking Ahead

Our priority remains the disciplined accumulation of Bitcoin. But our vision extends beyond accumulation. We are exploring Bitcoin-backed growth opportunities, using our treasury not as a passive holding, but as active capital.

Thank you for your trust and support as we continue to execute with clarity, courage, and conviction.

With continued focus, optimism, and gratitude,

/s/ Norma Chu
Norma Chu
Founder, Chairwoman & CEO
DDC Enterprise Limited (NYSE: DDC)

About DDC Enterprise

DDC Enterprise Limited (NYSE: DDC) is spearheading the corporate Bitcoin treasury revolution while maintaining its foundation as a leading global Asian food platform. The Company has strategically positioned Bitcoin as a core reserve asset, executing a bold and accelerating accumulation strategy. While continuing to grow its portfolio of culinary brands, DDC is at the vanguard of public companies integrating Bitcoin into their financial architecture.