Oura Advisor, an AI-powered Personal Health Companion, Now Rolling Out to All Oura Members

The next step in Oura’s AI roadmap, Oura Advisor combines the power of AI with individual—and population—health data and Oura's compassionate, holistic approach to health

SAN FRANCISCO--(BUSINESS WIRE)--ŌURA, maker of the world’s leading smart ring, Oura Ring, today announced the launch of its AI-powered health coach, Oura Advisor, to all members. Oura Advisor uses health-sensing algorithms and large language models (LLM) to analyze member data and biometrics to offer personalized and contextual guidance about their health.

“Oura Advisor is a meaningful step in our broader pursuit of leveraging AI to transform human care, and we’re excited to continue evolving our product experience to match the rapid pace of developing technology,” said Tom Hale, chief executive officer at Oura. “We’ve laid a strong foundation, and our ambition is to continue optimizing for privacy, implementation, and user experience through product development and processing on-device.”

The magic of Oura Advisor is its proprietary combination of generative AI with Oura’s extensive biometric tracking, a commitment to scientific rigor, and years of research and validation. This is complemented by Oura’s uniquely compassionate approach, enabling new conversations about health that empower Oura members with deeper health insights than ever before.

“One of our greatest contributions to the domain of generative AI is the understanding of our members’ context,” said Holly Shelton, chief product officer at Oura. “Oura’s wealth of data insights is vast, but without the appropriate context, it can be difficult to connect daily habits with long-term health. We envision Oura Advisor as a companion that provides personalized guidance from the moment you start interacting with it, offering feedback that is contextually sensitive, accurate, and delivered in Oura’s signature supportive tone. As we continue to add AI-powered capabilities, the Oura experience will only continue to get more accurate and nuanced in how it pulls out trends, provides insights, and encourages behaviors that impact people’s health for the better.”

How It Works

With Oura Advisor, Oura members can:

• Understand their health more intimately. In an internal survey of Oura Labs users, 60 percent reported that Oura Advisor helped them understand metrics or concepts they didn’t fully grasp before. Oura Advisor can discuss longer-term trends, highlight health patterns, and reference existing graphs and charts from a member’s Sleep, Activity, Readiness, and Stress Resilience data. For example, Oura Advisor can chat about how consistent meal timing will affect metabolic health or proactively notify a member if their deep sleep patterns may have changed recently - and what this may mean for overall health. Today, members can ask Oura Advisor general questions about topics like women's health and heart health. In the future, Oura Advisor will have the ability to discuss these topics – and more – overlayed with a member’s personalized data.
• Be prompted to dig deeper. Members can start chats about topics they’re interested in learning more about or use a topic-generation prompt for ideas on what to chat about. Prompts can help Oura members to tune into areas of their health that may need attention, based on their personal trends and lifestyle. 87 percent of members said that Oura Advisor accurately remembered details about their health goals from past conversations, tying their personal life context into what it means for their health and wellness.
• Turn insights into action. With Oura Advisor, members can create action plans centered around specific goals like improving sleep, reducing sedentary time, or improving stress resilience. Oura Advisor will store context about a member’s health goals, daily biometrics, and life experiences as Memories to check in and improve recommendations in the future. Memories stored by Oura Advisor can be deleted at any time.
• Learn more about health and well-being. Oura Advisor can provide useful summaries across a variety of different health topics, from sleep to stress to fitness to metabolic health, all rooted in Oura’s signature commitment to science-based data and insights. For example, summaries might include a reference to a particular week where Oura Advisor noticed a member’s Sleep Score trending up or if a mention of an upcoming work trip, it may pull up a summary of Stress Resilience and Readiness trends from the previous week to discuss how a member can best take care for themselves while traveling.
• Customize their experience. A standout feature of Oura Advisor is the ability for members to select their preferred tone of voice, from supportive to more goal-oriented. They can also customize focus areas to ensure Oura Advisor’s guidance is aligned with their health goals.

“We’ve seen that Oura members benefit from Oura Advisor as a discussion partner because it provides a safe space for conversations related to health and encourages members to seek the support they need,” continued Shelton. “In an internal survey of Oura Advisor users, 56 percent reported their interactions with Oura Advisor have helped them turn insights into actions that have had tangible benefits for their health.”

Oura has ambitious plans to build an AI-powered experience for its members. AI is at the center of Oura’s strategy and has been a part of the product experience since Oura’s inception over a decade ago. Many of its existing core features are empowered by AI to bring the most accurate insights to members, and Oura Advisor represents a meaningful step forward in its large language model product offerings, but it is far from a standalone feature; it's a cornerstone of Oura's commitment to leveraging cutting-edge AI to revolutionize personal health management. It represents a single yet powerful component of a suite of future-forward AI-powered tools and capabilities designed to make the entire Oura App experience more impactful, more personal, and more effective. As Oura continues to innovate, members can expect even more intelligent and intuitive features that empower them to take control of their health and well-being.

Oura Advisor will begin rolling out to Oura users today. To learn more, visit Ouraring.com.

About ŌURA:

ŌURA delivers personalized health data, insights, and daily guidance with Oura Ring, the leading smart ring that helps you live healthier, longer. Guided by a mission of changing the healthcare paradigm from sick care to preventative health, ŌURA makes wellness and recovery a daily practice through sleep, activity, readiness, stress, resilience, women’s health, and heart health. Millions of Oura members around the world use Oura Ring as a personalized health companion that meets them where they are.

ŌURA is building the most scientifically validated wearable; the lightweight and comfortable Oura Ring is validated against medical gold standards and driven by continuous monitoring of 50+ individual health and wellness biometrics and insights. Thousands of teams, research organizations, and concierge medical practices manage the health of their populations with ŌURA, and its ecosystem includes 800+ partners across women’s health, metabolic health, fitness, behavioral health, and more. ŌURA was founded in 2013 in Finland and has offices in San Francisco, San Diego, Oulu, and Helsinki. For more information, please visit http://ouraring.com/ and connect with ŌURA on Instagram, LinkedIn, and TikTok.

Oura Ring is not a medical device and is not intended to diagnose, treat, cure, monitor, or prevent medical conditions/illnesses.