What Drives AP Content Services
AP Content Services, the content marketing and advertising arm of The Associated Press, partners with brands to connect their stories with key audiences.
Credibility
Credibility
Guided by the principles of The Associated Press, AP Content Services upholds a reputation for integrity and accuracy, ensuring that all content—whether aligned with news editorial or custom-made—reflects AP’s trusted values.
Global Network
Global Network
AP Content Services has a global network of photographers, writers, and film crews available to complete any project, anywhere in the world.
Innovative
Innovative
Specializing in custom content creation that aligns to brand messaging and target audiences, AP Content Services uses cutting-edge tech like drone photography, 360° video, VR, and 3D modeling.
Understanding AP Content Services
Learn more about AP and AP Content Services, custom multimedia creation, and the importance of visual assets when sharing your press releases.
Is AP Content Services different from the Associated Press?
The Associated Press (AP) is a globally recognized, nonprofit news agency that provides independent and reliable news to media outlets, businesses, and governments worldwide. Founded in 1846, AP is known for its commitment to accuracy, integrity, and impartiality, delivering news coverage across various formats, including text, photos, and video.
AP Content Services is the content marketing and advertising division of The Associated Press. Guided by AP’s news principles, AP Content Services partners with brands to create and distribute custom content that aligns with brand messaging while leveraging AP’s global network, credibility, and expertise to connect with key audiences.
How does Business Wire partner with AP Content Services?
Do journalists value multimedia?
Custom Photos & Videos
Develop Custom Multimedia Content
Business Wire clients can work with AP Content Services to create compelling multimedia content for their press releases and broader marketing communications. The creative experts at AP Content Services develop high-quality, custom content that aligns perfectly with each client’s messaging and brand values.
Why Business Wire
Turn Your Press Releases into Tomorrow’s Headlines
See why Business Wire is the go-to newswire for press release distribution, connecting businesses with media outlets, investors, and audiences worldwide. Known for its real-time delivery and extensive distribution network, and with a strong focus on accuracy and results, Business Wire enhances the visibility and impact of your news.
