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SAN FRANCISCO--(BUSINESS WIRE)--Elastic (NYSE: ESTC), the Search AI Company, announced it has been positioned by Gartner as a Leader in the Magic Quadrant for Observability Platforms for its offering, Elastic Observability. The evaluation was based on specific criteria that analyzed the company’s overall Completeness of Vision and Ability to Execute. “Visibility alone isn’t enough; customers need rapid context-rich insights to troubleshoot complex systems,” said Santosh Krishnan, general manage...

SAN FRANCISCO--(BUSINESS WIRE)--(NYSE: ONTF) – As digital engagement becomes a top priority for B2B marketers, Diversified, a global leader in B2B events and media, has transformed its virtual event strategy with the ON24 Intelligent Engagement Platform. By adopting ON24’s first-party customer engagement platform and AI-powered Analytics and Content Engine (ACE), Diversified is improving operational efficiency, driving deeper audience engagement, and accelerating business outcomes through real-...

ARDMORE, Pa.--(BUSINESS WIRE)--In a world where the news cycle moves faster than most corporate responses, Gregory FCA, one of the nation’s largest and most AI-enabled public relations firms partnered with AI strategists, Melior, to develop CrisisCalm, the first and only AI-powered platform built specifically to empower communicators with real-time, end-to-end crisis communications planning, messaging and deliverables. According to the global law firm Freshfields LLP, the average company takes...

DALLAS--(BUSINESS WIRE)--A new restaurant industry survey from Imaginuity, a leading performance marketing company, reveals that restaurant marketers are facing significant challenges with multi-system data integration, customer insight visibility, and measuring return on marketing investment. Only 20% of the restaurant marketing professionals surveyed said their metrics were fully automated across platforms like POS, loyalty, and paid media systems, while 38% reported inconsistent metrics and...

BOSTON--(BUSINESS WIRE)--Semrush (NYSE: SEMR), a leading online visibility management SaaS platform, announced today it has been named a Leader in The Forrester Wave™: Search Engine Optimization Solutions, Q3 2025 report. The report evaluated seven enterprise SEO vendors across three categories: current offerings, strategy, and customer feedback. Semrush was recognized for its SEO vision, deep proprietary data, support for collaboration across channels, and flexible pricing. SEO Vision and Capa...

CAMBRIDGE, Mass.--(BUSINESS WIRE)--According to Forrester’s (Nasdaq: FORR) Global Total Experience Score Rankings, 2025, while Tesla enjoys a strong brand perception among its customers, it fails to connect with potential buyers, and represents the widest perception gap across more than 400 brands evaluated across 10 industries and 13 countries. The auto manufacture achieved a customer score of 72.5 points, exceeding the industry benchmark, and even outperformed highly regarded brands like Hond...

AUSTIN, Texas--(BUSINESS WIRE)--Measured Launches Omnichannel Media Planning Tool Powered by Causal Media Mix Modeling...

NORTH LAUDERDALE, Fla.--(BUSINESS WIRE)--ĒMA partners with PCI Powerhouse Fund to grow its volunteer network, helping mothers in crisis and preventing family separation nationwide....

LONDRA--(BUSINESS WIRE)--Secondo lo studio condotto da Forrester (Nasdaq: FORR) Global Total Experience Score Rankings, 2025 (Classifiche globali del punteggio dell'esperienza totale), quando le aziende allineano la promessa del brand e le esperienze offerte nei segmenti clienti e non clienti, sono meglio posizionate per conquistare e servire i clienti, arrivando ad aumentare il fatturato fino a 3,5 volte e incrementando notevolmente la fedeltà del cliente. Lo studio di Forrester rivela che l'e...

LONDEN--(BUSINESS WIRE)--Volgens Forrester’s (Nasdaq: FORR) Global Total Experience Score Rankings, 2025 kunnen bedrijven die hun merkbelofte afstemmen op de ervaringen die zij zowel in klanten- als niet-klantensegmenten leveren, beter geplaatst zijn om klanten binnen te halen en hen van dienst te zijn, waardoor zij tot 3,5 x meer omzetgroei ontsluiten en klantengetrouwheid aanzienlijk bevorderen. Onderzoek van Forrester toont aan dat BX (brand experience = merkervaring) en CX (customer experie...