Marathon Health and Medbridge Partner to Launch Innovative Virtual MSK Program Integrated into Advanced Primary Care

New hybrid care solution improves access, expands care options, and reduces musculoskeletal costs for employer and Taft-Hartley plan sponsors

INDIANAPOLIS & BELLEVUE, Wash.--(BUSINESS WIRE)--Marathon Health and Medbridge today announced the launch of a new virtual musculoskeletal (MSK) care program integrated directly into Marathon’s advanced primary care and MoveWell^TM MSK solutions. Powered by Medbridge’s evidence-based Pathways platform, the new solution will increase access to and enhance the experience of MSK care—improving outcomes, curbing costs, and reducing care fragmentation.

MSK conditions continue to be a top concern for organizations. According to the Business Group on Health’s 2026 Employer Health Care Strategy Survey, 71% of employers say MSK issues are among their top three healthcare cost drivers. Yet many virtual point solutions operate outside of primary care, contributing to a disjointed experience and higher overall costs for both consumers and employers.

“Our partnership with Medbridge allows us to innovate on a care model that already works,” said Jon Strychasz, National Director of Physical Therapy and MSK at Marathon Health. “Our primary care providers continue to see an increase in MSK conditions among our population. Pathways enables us to deliver MSK care that meets patients where they are—in-person, virtually, or both.”

Expanding MSK Access While Maintaining Continuity of Care

The collaboration between Medbridge and Marathon Health reflects a shared commitment to personalized, whole-person care that aligns with patient preferences and modern workforce health needs. The new offering includes:

• Digital self-guided and hybrid MSK programs integrated with Marathon’s in-person and virtual care.
• Direct integration with the employer’s existing primary care providers, enabling more immediate patient enrollment in care programs with ongoing support from MSK experts drastically improving wait times and expanding access for common MSK conditions.
• Triage and care planning tools that match patients to the right level of care based on preferences and needs.
• Leading-edge motion capture technology for improving assessment and outcomes.
• Robust reporting to provide transparency into engagements and outcomes to share with employers.

“Too often, digital MSK care is siloed,” said Donovan Campbell, CEO of Medbridge. “With Pathways, we’re not trying to replace what’s already working—we’re helping to expand it. This is about empowering the Marathon care teams and consumers with digital tools that enhance care, not complicate it.”

A More Streamlined, Cost-Effective Approach

The launch comes at a time when employers are looking to consolidate point solutions that contribute to a fragmented healthcare journey. By integrating Pathways directly into the primary care experience, Marathon Health can:

• Lower episodic care by an estimated 50 to 63% compared to traditional and digital MSK point solutions and contribute to an overall reduction in total cost of care.
• Keep patients in their care ecosystem to ensure consistency of care and reduce care coordination burden.
• Provide a unified experience that supports the 90% of care that can be delivered through primary care relationships.

“Employers are tired of managing point solutions that exacerbate system fragmentation and patient journey complexity,” said Leah Shlyakhov, Chief Client Partner at Medbridge. “This is a more thoughtful, integrated approach that keeps patients connected to primary care providers and meets them where they are—whether that’s at home, in a health center, or on the job.”

Looking ahead

The partnership is already in motion with a limited release of the program across select Marathon Health locations. Based on early outcomes and demand, the organizations plan to expand access across Marathon’s 630+ health centers and 3 million covered members in 2026.

About Marathon Health

Marathon Health is a leading advanced primary care provider, partnering with employer and union plan sponsors to improve health for millions of Americans. With nationwide onsite, nearsite, and network health centers, and virtual primary care, Marathon delivers a value-based model that enhances the health care experience for members and providers, while driving meaningful cost savings for plan sponsors. Learn more at marathon.health.

About Medbridge

Medbridge Care empowers healthcare providers to deliver personalized, scalable digital care through pre-built and customizable programs. With AI-enabled triage, guided pathways grounded in behavioral science, and a holistic approach that integrates exercise and patient education, clinicians can engage patients more effectively and improve outcomes at scale. Today, Medbridge Care helps millions of patients access the right care at the right time—transforming how healthcare is delivered. Learn more at Medbridge.com.