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Samsara Launches New AI Coach in Super Bowl Commercial, Names NASCAR Champion Jesse Love as Its First Avatar
SAN FRANCISCO--(BUSINESS WIRE)--Samsara Inc. (NYSE: IOT), the pioneer of the Connected Operations® Platform, today unveiled Samsara Coach, a new AI-powered coaching experience designed to deliver personalized, real-time guidance to drivers. The launch is featured in a Super Bowl LX commercial starring NASCAR champion Jesse Love, who debuts as the first avatar for Samsara Coach. Samsara’s Super Bowl Commercial Introduces New Model of Data-Driven, Real-Time Coaching The commercial draws a paralle...
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New Ownership Team Acquires Grizzly Lodge
SHUSWAP HIGHLANDS, B.C.--(BUSINESS WIRE)--Accessible only by snow road and helicopter in winter and surrounded by more than 84,500 acres of pristine terrain, Grizzly Lodge has built a global reputation as one of the world’s premier backcountry snowmobiling retreats. That legacy will continue under new ownership, the Lodge announced. Business executives and lifelong adventurers Paul Pittman and Palmer Thornton acquired the 12,000-square-foot resort from Adam and Rachel Trainer. Adam will remain...
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TWG AI Joins the Cadillac Formula 1® Team as Primary and Exclusive AI Partner
SANTA MONICA, Calif. & INDIANAPOLIS & SILVERSTONE, England--(BUSINESS WIRE)--TWG AI, the advanced intelligence division of TWG Global, announced today a multi-year agreement to become the primary and exclusive AI partner of the Cadillac Formula 1® Team, where they will be foundational in the team’s pursuit of excellence at the pinnacle of global motorsport. TWG AI’s enterprise-grade technology will bring cutting edge intelligence capabilities and long-term value to the team ahead of its debut i...
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NASCAR Champion Jesse Love Steps Onto the Super Bowl Stage With Samsara
SAN FRANCISCO--(BUSINESS WIRE)--The Super Bowl is about big moments. Samsara is about making big moments happen. Samsara Inc. ("Samsara") (NYSE: IOT), the pioneer of the Connected Operations® Platform, today announced it will debut a Super Bowl LX commercial featuring Jesse Love, the defending 2025 NASCAR O'Reilly Auto Parts Series Champion. It centers on a simple idea: elite performance is a team sport. The commercial, which will air February 8, 2026, is built on the premise that “even champio...
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Otro Capital Closes Oversubscribed Inaugural Sports Fund With $1.2 Billion
NEW YORK--(BUSINESS WIRE)--Otro Capital (“Otro” or “the firm”) today announced the close of its inaugural sports fund, Otro Capital Fund I (“Fund I”), with $1.2 billion in committed capital to Fund I and its affiliated investment vehicles. The fundraise substantially exceeded Fund I's initial target. Fund I represents the largest first-time, dedicated sports buyout fund ever raised globally, supporting Otro’s differentiated investment approach in the sports industry. Investors in the fund inclu...
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Liberty Global and Google Cloud Announce Five-Year Strategic AI Partnership
DENVER, Colorado and SUNNYVALE, California--(BUSINESS WIRE)--Liberty Global (NASDAQ: LBTYA, LBTYB, and LBTYK) and Google Cloud today announced a five-year strategic partnership that will accelerate Liberty Global’s digital transformation and embed AI at scale throughout its European operations. Under the new partnership, Liberty Global customers stand to benefit directly from new services, devices, and TV experiences built with Google’s Gemini models. With approximately 80 million connections a...
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IKON Capital, Bolt Ventures, and Main Street Advisors Complete Acquisition of MotoGP’s Tech3 Team
BORMES-LES-MIMOSAS, France--(BUSINESS WIRE)--Red Bull KTM Tech3 (Tech3), among the most prominent and longest-tenured motorcycle racing teams competing in the MotoGP World Championship, today announced that David Blitzer’s Bolt Ventures and Main Street Advisors have partnered with IKON Capital to acquire the team. Behind the leadership of Tech3 CEO Guenther Steiner, a longtime Formula 1 Team Principal and internationally recognized motorsport executive, Bolt Ventures, Main Street Advisors, and...
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EFG Companies Wins Gold and Silver Stevie® Awards for Driving Client Revenue Through Employee Insights and Innovation
DALLAS--(BUSINESS WIRE)--EFG Companies continues its winning streak, bringing home a Gold and a Silver in the 20th Annual Stevie® Awards for Sales and Customer Service....
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McLaren Racing Announces a Multi-Year Partnership With Rubrik Across the McLaren Mastercard Formula 1 Team and Arrow McLaren IndyCar Team
WOKING, England & PALO ALTO, Calif.--(BUSINESS WIRE)--McLaren Racing has entered into a multi‑year technology partnership with Rubrik, the Security and AI Operations Company, in which Rubrik becomes an Official Partner of the McLaren Mastercard Formula 1 Team and the Arrow McLaren IndyCar Team. The partnership brings together two industry leaders with a shared focus on engineering excellence, performance and resilience. With the relentless pressure on performance and races spanning the globe, e...
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Empower Takes the Wheel at Formula 1® Crypto.com Miami Grand Prix
GREENWOOD VILLAGE, Colo.--(BUSINESS WIRE)--Empower announced a new partnership with the Formula 1® Crypto.com Miami Grand Prix, one of the world’s most high-profile sporting events....